STRATEGIC MANAGEMENT GROUP
PLACEMENT-2013
BLUE OCEAN MARKET INTELLIGENCE

Company profile:

Blue ocean market intelligence provides a full suite of intelligence and analytics services that enable
organizations to fuel growth and profitability. We drive increased worth into organizations through our
market intelligence, advanced data analytics and social media solutions. Combining the talent, speed
and cost benefits of a flat world, along with our experience in scalability, our clients are able to generate unmatched value and richer, more actionable insights.

Profile: Social Media Consultant
JD: The key responsibilities include, but are not limited to:-
·         Deliver performance by supporting strategic consulting and tactical planning for the digital/social
media marketing projects.
·         Develop best in class social media marketing programs and creating benchmarks, analytics/metrics
and policies.
·         Lead the development of innovative and scalable social marketing plans/programs to optimize
performance against key performance indicators; thinks creatively and plans strategically for clients.
·         Understand client business objectives and online strategies to translate successfully into
recommendations or actionable insights. The analysis should be a hybrid of quantitative and qualitative
metrics that lead to specific, tactical marketing recommendations.

Profile: Digital Marketing Specialist:
The key responsibilities include, but are not limited to:-
·         Applying data-driven, multichannel analytics to help direct client programming around digital/
social channels with the goal of helping brands deepen their relationships with customers
·         Responsible for understanding the latest social media technologies and best in class programs and
creating benchmarks, analytics/metrics and policies
·         Lead the development of innovative and scalable social marketing plans/programs to optimize
performance against key performance indicators; thinks creatively and plans strategically for clients
·         Conduct analysis that answers specific questions for our clients about their brands, products,
competitors, or their marketing campaigns
Qualification – MBA/PGDM (Marketing)
Salary/Remuneration:    Exp. 0-2 yrs – 3-4 lacs pa
                                    Exp. 2-4 yrs -  4-6 lacs pa
   Last date to apply for the above mentioned positions is 07
Jun 13. Interested students please call on 080–30082687 and
register with SMG
    Surendra
Strategic Management Group – IIPM Bangalore